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Pinterest partners with Epidemic Sound to power Idea Pins with music

  • Pinterest, the visual discovery engine, today announced that they’re introducing Idea Pins, a multi-page video format, to all creators in the US, UK, Australia, Canada, France, Germany, Austria and Switzerland
  • This will enable users to engage with video and explore content directly on Pinterest
  • Pinterest has partnered with Epidemic Sound, the market-leading platform for restriction-free music, to empower creators by giving them the opportunity to amplify their stories with music
  • The collaboration opens up for Epidemic Sounds’ music to be heard on one of the world’s biggest social platforms, expanding the reach of our music creators’ tracks to potential new listeners and fans

Stockholm, Sweden – Pinterest users can access thousands of restriction-free tracks to create and soundtrack engaging Idea Pins, thanks to a new collaboration between Pinterest and Epidemic Sound.

This new access and capability will empower users to create inspiring content and better interact with their audiences, building more engaged communities. Idea Pins make it easy for creators to publish high quality, long lasting, save-able content directly to Pinterest.

Idea Pins give creators all the elements they need to tell their story. Starting today, creators will have a suite of new publishing tools including high quality tracks provided by Epidemic Sound.

“Content creators are at the heart of both Epidemic Sound and Pinterest. We are delighted to partner with Pinterest to empower their community to be creative through Idea Pins,” says Benjamin Page, SVP Business Development at Epidemic Sound.

For more information, visit Pinterest’s newsroom.

About Epidemic Sound

Epidemic Sound, the market leading platform for restriction-free music, is headquartered in Stockholm, heard around the globe and on a mission to soundtrack the world. 

The company has democratized access to music for storytellers. Its innovative digital rights model paves the way for creators - everyone from YouTubers to small businesses to the world’s largest brands - to use restriction-free music to take their content to the next level, whilst simultaneously supporting the musicians it works with both financially and creatively. 

The company was co-founded in 2009 and has offices in six major cities across the globe: Stockholm, New York, Los Angeles, Seoul, Hamburg and Amsterdam. Epidemic is backed by EQT, Blackstone Growth, Creandum, Atwater Capital, Alecta. AMF, and TIN Fonder and its Chairperson is Andrew Fisher, former CEO and Chairman of Shazam.


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